It All Started With An Outsourced Export Strategy

 

Hi, I am Victoria Silber. As an export advisor and direct export help, I kept receiving one request after another.

I worked out a flow, that automated the work processes to the maximum.

But after a while, I felt that I was not always a necessary link in this flow:

Exporters would save time and money, by getting help directly from local professionals.

The problem is, that foreign companies don't know enough about their target market: who and how they should find.

Also, many other fears kick in: are they going to be over-charged? Are they hiring the right people?

And this is how Export Playbook was born:

Together with my team, we give you the necessary know-how, and we match you with trusted partners directly in your target market.

Get Started >

Our Mission 

 

To make global expansion seamless by providing expert knowledge, practical tools, and a strong network.

Our Vision

 

A world where businesses of all sizes can confidently enter new markets and thrive.

 

 Authentic Export Sales Learning

 

The idea for this platform has been brewing in my mind for years.

There were times when I searched for information on specific practices or target markets, only to come up empty-handed. That frustration drove me to create something of my own—something that would help others in the same situation.

I have been working with exporters for years, and the challenges they face are often very similar: 

 

  • Finding reliable local experts
  • Understanding cultural differences
  • Navigating legal & regulatory barriers
  • Struggling with sales outreach

 

The Perfect Solution:

 

As an expanding business, you get:

- Access to local market experts in your target market
- Video-based training in 30+ languages
- Expert databases & networks to connect with the right people
- Sales strategies & blueprints from successful exporters
- Community & networking opportunities

 

We believe that the best skills and knowledge come straight from the source—from local, real-life practitioners who truly walk the talk.

Our native experts come from Denmark, Sweden, Norway, South Korea, Germany, Finland, Estonia, and beyond.

Every one of them comes with years of industry experience and provides insights from within their own markets.

 

 A Video-Based, Multilingual Hub

 

We’ve built this platform with localization in mind—everything we publish is available in video, transcript, and summary formats, allowing you to learn in the way that suits you best.

You can choose your preferred language for audio, subtitles, and written content.

Currently, we support 10+ languages, and we're adding more every month.

 

A Strong Networking Community

 

In export, connections matter. 

Everything moves much faster when you know someone who knows someone.

You'll get your first leads quicker, receive a warmer welcome, and save a significant amount of money.

That's why we’ve created a community space where exporters and experts can connect, share advice, and support each other with insights and services.

Our Experts

We only partner with professional practitioners, who are experts in your target markets. 

Our educational library offers new material every week, with many more amazing specialists showing you the way to success.

Leila Haugas

Export expert in Estonia.

Founder and CEO of

eybaglobal.com

Martin Flugt Sørensen

Sales in Denmark.

Partner and Sales Manager of

nordicsalesforce.com

Eli Mandt Rømer

Norway-Denmark.

Founder and CEO of

dknopartners.com

Joanne Chaewon Kim

South Korea, Business Development Expert.

Barkos.io

Victoria Silber

Export expert in Scandinavia.

Founder and CEO of

b2bexportservices.com

Simon Etchells

The UK - Finland

Digital marketing and design. 

upthereeverywhere.com

Thomas Bothe

Germany.

Leadership training. Founder of

art-of-reaction.com

Elias Peterle

Germany-South Korea.

Export expert in South Korea. 

nowak-partner.com

This Is What We Help You With

When expanding to another country, there are a thousand details you want to understand.

We do our best to cover all of the critical ones so you will save time and money and avoid mistakes.

Sustainability & ESG in Export

  • How to align with EU Green Deal and sustainable trade regulations
  • Certifications like Green Key, FSC, Fair Trade, and B Corp
  • Building an ESG-friendly brand for Nordic and EU markets
  • Accessing funding for sustainable exports

B2B Sales & International Business Development

  • How to build a high-performing international sales team
  • Best practices for lead generation and outreach
  • Mastering negotiation & closing deals across cultures
  • Pricing strategies for different global markets

Export Strategies & Market Analysis

  • Step-by-step market entry blueprints
  • How to conduct competitor and demand analysis
  • Market insights for Scandinavia, Finland, Germany & beyond
  • Go-to-market (GTM) strategies for new regions

Prospect List Building & Lead Generation

  • Finding high-quality buyers & distributors
  • Using Pipedrive, LinkedIn Sales Navigator & Apollo.io for lead prospecting
  • How to build warm vs. cold prospect lists
  • Automating outreach with email & CRM tools

Drop us a line!

Have questions? Fill out the form below. 

 

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