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The Nordic Business Culture Workshop™

Win in Scandinavia Without Losing the Deal

Exclusive live workshop (€15,000–€40,000) for executives and teams expanding into Sweden, Denmark, and Norway. Learn the unwritten rules of Nordic business culture — and avoid the mistakes that cost global companies millions.

Why This Workshop Matters

Success in Scandinavia demands more than market research. It requires the ability to read the room, earn trust, and navigate cultural nuances that are invisible to outsiders.

Global companies lose contracts each year because they misinterpret:

  • The Nordic preference for direct, transparent communication.

  • The consensus-driven decision process that slows—but strengthens—agreements.

  • The subtle but significant contrasts between Sweden, Denmark, and Norway.

This workshop gives your leadership team the clarity to act with confidence, avoiding costly mistakes and securing long-term contracts.

Who Gains the Most

This program is designed for:

  • CEOs and senior executives leading Scandinavian expansion.

  • International sales and export directors preparing for critical negotiations.

  • Consulting and legal teams advising clients on Nordic market entry.

  • Asian and global enterprises requiring cultural fluency to win high-value tenders.

Deliverables

In 1–3 days, tailored to your needs, you will gain:

  • Market Alignment: Identify the Nordic country best suited to your product and values.

  • Negotiation Mastery: Learn approaches that build trust and close contracts in Scandinavia.

  • Cultural Intelligence: Understand what to say, what not to say, and how to lead the room.

  • Strategic Playbook: A tailored reference guide for your team.

  • Post-Workshop Strategy Call: Ensure momentum continues after the session.

Formats & Investment

  • Executive Intensive (1 day): €15,000

  • Deep-Dive Program (2 days): €25,000

  • Full Immersion (3 days): €40,000

(On-site or online. Travel and accommodation additional.)

Why Work With Us

Victoria Silber has guided international expansion strategies for global companies, including IKEA Baltics, Linde (AGA) Gas, and Garnstudio DROPS.

With two decades of experience bridging Nordic, Baltic, and Asian business cultures, she equips executives with the insight to avoid costly errors and build trust where it matters most – inside the Scandinavian boardroom.

Victoria has lived, studied, and worked in Denmark, Norway, and Sweden for over 27 years – which gave her a deep understanding in each of these countries – their similarities, but also differences. 

Victoria Silber - b2b export strategy expert

Next Step

This is a private, high-impact program, delivered only a limited number of times each year.

Request Your Workshop Today

Limited private workshops delivered each year.

Optional Enhancements

  • Nordic Market Briefing: Competitor and partner analysis tailored to your sector.

  • Boardroom Simulation: Realistic role-play of Nordic negotiations with expert feedback.

  • Executive Coaching: One-on-one session for your CEO or lead negotiator.

  • Team Cultural Audit: Map where your internal style may clash with Nordic norms.

  • Expert Introductions: Direct access to vetted local partners through Export Playbook.

Protect contracts worth millions. Earn the trust that unlocks long-term partnerships.

Trusted by global brands

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